OdishaLIVE Bureau

Despite Being the soul of Incredible India in Tourism, Odisha still lags behind in exploring its potential Vis-a-Vis the overseas tourism inflow to the state. Even with serene beaches, Wildlife, Tribal and Eco tourism in abundance in the state, Odisha fails to catch the attention of tourists or business. It is high time that the stakeholders come together and envision the tourism growth and design an action plan to develop and attract visitors to Odisha and help generate revenue.

In connection to the present state of affairs, a daylong Odisha Tourism Conclave has been planned by the Hotel and Restaurant Association of Odisha (HRAO) in the Temple City Bhubaneswar to envision Odisha as a leading tourist hot spot.

The conclave will deliberate on various topics covering business aspects like Branding of Odisha, Infrastructure to boost Tourism, Richness of Eco & Wildlife Tourism, Odisha a Buddhist Tourism Circuit and Creating a Tourism Friendly Awareness.

Further, owing to the digital boom, issues like Media & Tourism, Social Media & Digital Marketing in Tourism Promotion are slated for discussion. Planning and implementation ideas related to Advantages of Odisha Tourism Policy 2016, Planning From Smart City to Smart State and Enhancing Skills & Training in Hospitality Education in Tourism Promotion will also be up for a dialogue.

The conclave will be inaugurated by Dr. S.C. Jamir, Governor of Odisha and the Valedictory session would be attended by Chief Minister of Odisha Sri Naveen Patnaik. The congregation would consist of  various stakeholders including Presidents, Chairmen of leading hotels, travel companies, travel associations, Airlines, senior political leaders and industrial organizations.

The guests slated to attend the conclave are Deepak Rathor, Advisor, HRAO, Mrs. Arti Ahuja, IAS, Principal Secy., Tourism, Dr. T K Chand, CMD, NALCO & Chairman, CII Odisha Chapter, Sri A.P. Padhi, IAS, Chief Secretary, Govt. of Odisha, Sri Gagan Sarangi, Chairman, IATO, Odisha Chapter, Sri Vikram Oberoi, President, Hotel Association of India, New Delhi, Sri R Balakrishnan, IAS, DC-cum-ACS, Govt. of Odisha, Ashok Chandra Panda, Hon’ble Minister, Tourism & Culture, Maheswar Mohanty, Hon’ble Minister, Revenue & Disaster Management among others

“The conclave would give a 360 degree boost to growth of tourism sector in Odisha, holistic approach to potential issues relating to Tourism & Hospitality sector and prepare a roadmap with specific recommendations from the stakeholders. The Conclave would also highlight the changing trends in the media in promoting tourism in the global scenario” said J K Mohanty CMD, Swosti Group & Chairman – HRAO & IATO, Eastern Region to OdishaLIVE.

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